at Greenbaum Marketing Communications. We’ve converted our basement into a place where you’ll find our conversation more relaxed and straightforward. Down here, we talk about all kinds of topics, share our thoughts, explore wild ideas, brainstorm and approach marketing strategy and creativity from a recreational perspective.
Change is Good, You Go First.
June 14, 2008, 1:06 am
Submitted By: Martin Greenbaum
View External SourceThere are tons of business and self improvement books out there. Reading the good ones must become a hobby for those who are looking to maximize their potential in business and life. One powerful book, by Tom Feltenstein, focuses on over 20 great strategies for taking control of profitability. Tom is an icon in the franchise, restaurant, and hospitality industries and has recently become a good friend. I am enjoying learning from him and stealing all his best strategies (just jokin' / not really). Take the time to checkout his website at
www.tomfeltenstein.com.Do you know a good factor?
June 14, 2008, 1:06 am
Submitted By: Martin Greenbaum
View External SourceIf I were to ask most people what a "factor" is, they wouldn't have a clue. Yes, there may be that 10% of experienced business people that may of had some banking background that know, but for the most part, there are many factors. Now don't get confused. I'm talking about the factoring professionals of Liquid Capital Corp., commonly known in the financial business as "factors". Basically, they help businesses convert the accounts receivables into cash for very reasonable rates. For businesses that are experiencing cash flow issues due to slow paying clients, this is a real solution. Money is tight right now. Conventional and home equity loans are harder to come by for most and factoring credit worthy A/R is a great solution. Of course I know a lot about this topic, we're working on a wide variety of Liquid Capital Corps' franchise marketing tools.
It's Splash-tastic!!!
June 14, 2008, 1:06 am
Submitted By: Martin Greenbaum
View External SourceImagine a very cool resort, island paradise theme with "Crazy Toucans" "Leapin Lizards" "Pinkies" (don't ask), 400 fantastic suites, and Chicago's newest and largest indoor waterpark. Paradise happens to be at KeyLime Cove Waterpark, Resort and Spa, right across from Six Flags Great America in Gurnee, IL. Developed by Dave "Famous Dave" Anderson, KeyLime Cove is a tropical vacation destination and the best family getaway with creative activities, fun, and great food (Famous Dave Quality). I have been at the property about four times in the last six weeks, never with my wife and children. No, I haven't been kickin' back, I've been in meetings, presentations, photoshoots, and late night re-con missions to the competitors (don't tell anyone).